
Roots
Feel the whisper of generations in your fingertips as you touch a strand of textured hair. It holds stories, a lineage of care, and an undeniable heritage. Our journey into the historical factors that shape product creation for diverse textured hair types begins not with a market analysis or a chemical formula, but with the very breath of ancestral wisdom, with the earth’s bounty, and with the enduring spirit of communities who understood hair as a sacred extension of self.
For too long, the narrative of hair care has been told through a singular lens, often overlooking the rich, intricate tapestry of Black and mixed-race experiences. This exploration seeks to re-center that story, allowing the voices of the past to guide our present understanding, revealing how every balm, every comb, every ritual carries the echoes of a deep, living past.
To truly grasp the evolution of products for textured hair, one must first recognize the fundamental understanding of hair itself, viewed through both ancestral knowledge and modern scientific inquiry. The hair that graces the heads of Black and mixed-race individuals is a marvel of biological design, inherently predisposed to coil, twist, and form patterns unique in their strength and elasticity. This intricate structure—from the elliptical cross-section of the hair follicle to the varying distribution of disulfide bonds within the cortex—dictates its interaction with moisture, its propensity for shrinkage, and its inherent need for gentle care. These are not flaws but characteristics, understood deeply within traditional contexts long before laboratories isolated specific proteins or lipid layers.

Ancestral Hair Science
Long before the advent of industrial chemistry, communities relied on empirical observation and inherited knowledge to understand hair. They knew the way sun and wind affected strands, the way certain plants could soothe an irritated scalp, or how specific oils offered a protective shield. This ancient knowledge was not formalized in textbooks, yet it proved remarkably effective. Indigenous practices often centered around the use of natural ingredients harvested from the local environment, each chosen for its particular beneficial properties.
The wisdom of ancestors provided the first hair care “formulas,” relying on nature’s offerings to nurture and protect textured strands.
Consider the practices of various African communities. Shea butter, sourced from the karite tree, has been a cornerstone for centuries, valued for its emollient properties and ability to seal moisture into the hair shaft. Coconut oil, aloe vera, and various other plant extracts offered nourishment and protection. These were not random applications; they were responses to observed hair needs, cultivated through generations of careful practice and passed down as vital knowledge.
Similarly, certain Indigenous cultures in North America utilized plants like Yucca Root for cleansing, recognizing its saponin content long before soap was synthesized in a lab. This understanding of elemental biology, deeply rooted in a practical engagement with nature, laid the very first foundations for product creation.

How Did Traditional Knowledge Shape Hair Anatomical Understanding?
While modern science delineates hair anatomy with electron microscopes and molecular analysis, ancestral understanding was rooted in a functional, holistic perception. They understood hair’s ability to hold water, its tendency to knot without specific care, and its resilience when properly nurtured. This understanding wasn’t about defining the precise angle of a curl pattern on a scientific scale, but rather about recognizing the collective behavior of hair and developing care methods that responded to these behaviors.
For instance, the practice of braiding, twisting, and coiling hair was not simply a styling choice; it was a protective measure, reducing manipulation and shielding the hair from environmental stressors like the sun and wind. The physical act of braiding, a communal activity in many African cultures, also served to strengthen bonds and preserve cultural identity, weaving social meaning into the very fabric of hair care.
Hair typing systems, while commonly used today, also have a complex and often painful history, tied to racial categorization. Early 20th-century systems, like that created by Eugen Fischer, a German Nazi ‘scientist,’ aimed to classify people by their hair texture to determine their proximity to whiteness, reinforcing racist ideologies. The ‘pencil test’ during Apartheid, which classified individuals as non-white if a pencil could be held in their hair, stands as a stark example of how hair texture was weaponized for social control. This legacy highlights how even scientific attempts at classification can be steeped in historical biases, influencing how textured hair is perceived and, consequently, how products are designed for it.
| Traditional Practice/Ingredient Shea Butter application for moisture |
| Modern Scientific Understanding/Link Known for high concentrations of fatty acids and vitamins, acts as an effective emollient and sealant. |
| Traditional Practice/Ingredient Yucca Root for cleansing |
| Modern Scientific Understanding/Link Contains saponins, natural surfactants that cleanse hair without stripping natural oils. |
| Traditional Practice/Ingredient Protective Braiding |
| Modern Scientific Understanding/Link Reduces mechanical manipulation, minimizes exposure to environmental damage, and preserves moisture. |
| Traditional Practice/Ingredient The enduring value of ancestral hair care practices is increasingly validated by contemporary scientific findings, revealing a deep harmony. |
The vocabulary surrounding textured hair has similarly evolved. While modern terms like “coily,” “kinky,” and “curly” are commonplace, the ancestral lexicon often focused on the feel, the behavior, and the social meaning of hair. Terms might describe hair as “soft as a cloud,” “strong like a vine,” or “full of spirit,” reflecting a connection beyond mere physical description. This nuanced understanding reminds us that product creation, at its most authentic, must move beyond sterile categorizations to respond to the living nature of hair, imbued with its own spirit and history.

Ritual
The creation of products for textured hair has long been entwined with ritual, not just for practical purposes, but as an expression of identity, community, and resistance. From ancient times, hair styling was a significant social activity, with practices passed down through generations, strengthening bonds and preserving cultural ties. These rituals were not merely about appearance; they were acts of self-care, cultural affirmation, and sometimes, quiet defiance. The products born from these traditions, whether simple plant-based concoctions or later, more complex formulations, directly reflect these profound historical influences.
The journey from traditional practices to modern product creation reveals a complex interplay of forces. Indigenous and African communities cultivated sophisticated hair care regimens using what was readily available. African Black Soap, for instance, made from plant ash and oils, served as a gentle cleanser, while concoctions like Chebe Powder from Chad, an herb-infused mixture, were used for length retention.
These were not mass-produced commodities but rather elements of a communal, often familial, care system. The process of preparing these ingredients and applying them often held ceremonial weight, connecting individuals to their lineage and their natural environment.

Colonization’s Impact on Hair Care
The transatlantic slave trade and colonialism brought a devastating rupture to these traditions. Enslaved Africans were often stripped of their traditional tools and hair care methods, their heads shaved as a means of control and dehumanization. This intentional erasure forced adaptation, yet traditional practices persisted in modified forms.
Braiding, for example, endured as a quiet act of resistance, with complex patterns sometimes used to encode messages or map escape routes. This era marks a profound shift in the factors influencing hair product creation, moving from culturally affirming practices to a struggle for hair management under oppressive beauty standards.
The violent ruptures of colonization reshaped textured hair care, forcing adaptations and seeding the demand for products that often contradicted ancestral practices.
The preference for straightened hair, deeply rooted in Eurocentric beauty ideals, emerged as a dominant force. In the late 19th and early 20th centuries, this societal pressure directly spurred the creation of products designed to alter hair texture. Hot combs, popularized by figures like Madam C.J.
Walker, offered a means to achieve a smoother look, though it was a temporary solution. Products claiming to “grow” or “straighten” hair, often featuring oils and pressing balms, became highly sought after, reflecting a desire to align with prevailing beauty norms while also aiming for hair health.

How Did Social Standards Influence Hair Product Development?
The burgeoning African American beauty industry in the early 20th century, spearheaded by visionary Black women entrepreneurs like Annie Turnbo Malone and Madam C.J. Walker, provides a compelling case study. Malone, through her Poro Company, and Walker, with her widely known “Wonderful Hair Grower” and system of care, created significant wealth by addressing the specific needs of Black women.
While some of their products, like pressing oils and straightening creams, catered to the desire for straighter styles, they also emphasized hair health and growth. This period demonstrates how product creation was not solely a response to oppressive standards, but also a testament to Black innovation and entrepreneurship within a segregated society, offering solutions and economic independence to Black women.
- Annie Turnbo Malone ❉ Credited with launching the Black hair care industry, she sold products like straightening cream and hair stimulant, establishing Poro College in 1917 to train cosmetologists.
- Madam C.J. Walker ❉ A former agent for Malone, she built an empire with products like “Madam Walker’s Wonderful Hair Grower” and revolutionized the hot comb, becoming one of America’s first self-made female millionaires.
- Garrett Morgan Sr. ❉ Accidentally developed the first chemical hair relaxer in 1913, using a formula containing lye, which he later marketed as G.A. Morgan’s Hair Refiner.
The shift from homemade remedies to commercially manufactured products also brought concerns about ingredients. Early chemical relaxers, such as those containing lye, were harsh. Later, “no-lye” relaxers were introduced, but the underlying drive for chemical alteration of hair texture often stemmed from societal pressures rather than purely biological need. This transition highlights how historical factors, from societal bias to the advent of industrial chemistry, directly influenced the composition and marketing of hair products for textured hair.

Relay
The journey of product creation for diverse textured hair types continues to unfold, a relay race where historical legacies, societal shifts, and scientific advancements pass the baton across generations. The mid-20th century brought a new wave of transformations, deeply intertwined with social and political movements. The rise of the Black Power and Civil Rights movements in the 1960s sparked a profound cultural re-evaluation of Black identity, including a powerful reclamation of natural hair. This period marked a significant turn, challenging decades of Eurocentric beauty standards and influencing a demand for products that celebrated natural texture.
Prior to this era, hair straightening products were not only common but were often seen as a necessity for social acceptance and professional advancement. Studies show that girls of African descent might begin using chemical hair straightening products as early as four years old, highlighting the deep-seated nature of these beauty norms. This long-standing societal pressure for straight hair, sometimes termed the “good hair, bad hair” trope, positioned natural Afro-textured hair as “unattractive” or “unprofessional”. The consequence of this widespread use was not just aesthetic; it also raised significant health concerns regarding the chemicals in many of these formulations, linking them to various health issues.

How Does the Natural Hair Movement Influence Product Chemistry?
The natural hair movement, gaining momentum in the 1960s and 70s with icons like Angela Davis wearing Afros as political statements, signaled a rejection of chemical alteration. This cultural shift created a new demand for products that supported, rather than suppressed, natural curls, coils, and kinks. Consumers sought formulations that prioritized moisture, definition, and health without chemical straightening. This demand pushed manufacturers, both large and small, to innovate.
Ingredients that once held sway in traditional remedies—like shea butter, coconut oil, and aloe vera—found renewed prominence, now packaged for a modern market. The focus shifted towards formulations that aided in curl clump formation, provided slip for detangling, and offered lasting hydration, often with a greater emphasis on natural extracts and less harsh chemicals.
The natural hair movement reshaped product creation, moving consumer demand from chemical alteration to formulations that celebrated and supported natural texture.
The evolution of product chemistry reflects this historical pendulum swing. Early commercial products for textured hair often mimicked those for straight hair, or contained harsh ingredients aimed at altering natural curl patterns. As understanding of textured hair’s unique structural properties deepened—its elliptical follicle shape, its tendency toward dryness due to fewer cuticle layers, and its fragility at the points of curl—products began to be formulated with these specific needs in mind. The emergence of specialized conditioners, leave-in treatments, and styling creams tailored for varying degrees of curl and coil demonstrates this scientific and cultural convergence.
Consider the shift in focus:
- Early 20th Century ❉ Products aimed at temporary or permanent straightening, often using heat or harsh chemicals like lye.
- Mid-20th Century (Post-Civil Rights) ❉ A gradual movement toward celebrating natural textures, leading to the development of products for moisture, curl definition, and protective styling.
- Late 20th/Early 21st Century ❉ Refined formulations for specific hair types (e.g. 4C coils), with a growing emphasis on natural ingredients, sustainable sourcing, and minimizing harmful chemicals.
The modern hair typing system, popularized by celebrity stylist Andre Walker in the 1990s, aimed to simplify product selection by categorizing hair into types (1-4, with subcategories A-C). While useful for consumers and stylists, it is important to remember its historical antecedents in problematic racial categorization. This ongoing tension reminds us that product creation is never a neutral act; it is always influenced by prevailing cultural norms and historical narratives.
Another significant, albeit often overlooked, historical factor is the role of protective styling and its corresponding product needs. Styles such as braids, twists, and locs have thousands of years of history, rooted in African communities as forms of identity, social status, and spiritual connection. Products traditionally used for these styles, like various oils and butters, focused on scalp health, moisture retention, and making the hair pliable for intricate designs. The industrialization of beauty products brought the introduction of gels, mousses, and specialized edge controls to support these styles, reflecting a modern interpretation of ancient techniques.
The hair bonnet, a seemingly simple accessory, exemplifies this historical continuity. Originating in part from traditional African headwraps that signaled status and identity, it was later weaponized during enslavement to denote servitude. Yet, it was reclaimed as a symbol of resistance and a crucial tool for preserving hair health, leading to its widespread use and the creation of products that complement its protective function.

Reflection
To contemplate the arc of product creation for diverse textured hair types is to witness a profound meditation on history, heritage, and the enduring human spirit. Each jar, each bottle on a shelf today carries not just a list of ingredients, but the weight of centuries—of ancestral ingenuity, of resilience against oppression, of a constant seeking for self-affirmation. The story of textured hair care is a living, breathing archive, one that whispers of sun-drenched rituals in ancient African villages, of quiet acts of defiance in the face of bondage, and of powerful reclamations of identity in modern times.
The Soul of a Strand, truly, is an unwritten symphony, composed by the hands that braided, the herbs that soothed, and the voices that sang praises over a crown of coils. It reminds us that product is not merely commerce; it is connection. It is the tangible manifestation of a heritage that continues to shape our understanding of beauty, health, and belonging.
As we look forward, the truest innovation will come from a place of deep listening—to the wisdom held in generations of care, to the unique biological needs of textured hair, and to the vibrant, multifaceted expressions of Black and mixed-race communities worldwide. This continuum of past, present, and future allows us to understand that every hair product, at its most honest, is a continuation of an ancient conversation about how we honor ourselves, rooted in the very fibers of our collective memory.

References
- Byrd, Ayana D. and Lori L. Tharps. Hair Story ❉ Untangling the Roots of Black Hair in America. St. Martin’s Press, 2014.
- Hooks, Bell. Hair (Art & Culture). New York ❉ Bloomsbury Academic, 2014.
- Peiss, Kathy Lee. Hope in a Jar ❉ The Making of America’s Beauty Culture. New York ❉ Metropolitan Books, 1998.
- Sherrow, Victoria. Encyclopedia of Hair ❉ a Cultural History. Westport, Conn. ❉ Greenwood Press, 2006.
- Tharps, Lori L. “Hair Matters ❉ The History of Black Women and Hair.” In The Oxford Encyclopedia of African American History, 1896 to the Present, edited by Paul Finkelman, 2010.
- Byrd, Ayana D. and Lori L. Tharps. “Hair Care Practices in African-American Patients.” Journal of the American Academy of Dermatology, vol. 68, no. 1, 2013, pp. 24–32.
- Morgan, Phillip D. Slave Counterpoint ❉ Black Culture in the Eighteenth-Century Chesapeake and Lowcountry. University of North Carolina Press, 1998.
- Rooks, Noliwe M. Hair Raising ❉ Beauty, Culture, and African American Women. Rutgers University Press, 1996.
- Hunter, Tera W. To ‘Joy My Freedom ❉ Southern Black Women’s Lives and Labors After the Civil War. Harvard University Press, 1997.
- Banks, Ingrid. Hair Matters ❉ Beauty, Power, and the Politics of African American Women’s Hair. New York University Press, 2000.